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Ninja Tune

JAYDA G - BOTH OF US

Music Video

DIRECTOR - LOU JASMINE

MY ROLE - Director of Photography & Editor

PRODUCTION COMPANY - INDEPENDENT

It was clear from early conversations between myself and Director Lou Jasmine that the mixed medium approach was going to be a playful collage of intimate moments. We wanted the film to highlight the gracious character that makes Jayda who she is, when nobody is looking. I spent a couple of days shooting - the set was just myself and Jayda, she cracked me up relentlessly mimicking her grandads dance moves and taking me on a tour of her wild vinyl collection that stretches way back to some golden material the 70’s and 80’s. With 16mm and 8mm moving image film in there too there is a really variety of intimate moments spanning from Paris to London.

In the edit I wanted to be playful with the way I layered frames and compositions. I wanted to generate a sense of nostalgia as part of a stream of consciousness. Our memory blends events together. As we look back we get a mixture of images in locations, people and feelings and we wanted the assembly to give a sense of dipping into a personal memory of a creative process and journey.